Dr. Ron Horner
“If you mow the grass at your church, you’re marketing your church. If you don’t mow the grass at your church, you’re marketing your church.” Thus author and marketing expert Richard Reising describes the necessity of understanding why churches do what they do and how they can maximize resources and build their ministry without compromising their message. This course will cover various aspects of marketing including websites, newsletters, branding, special events, and more. This course will be hands-on and will involve evaluation of your ministry and its marketing.